Last weekend, we had a huge celebration to honor the one year anniversary of the opening of the marijuana dispensary.
The owner of the store wanted the place to be packed with people. The guy told me to spare no expense when I planned the festivities. I had a lot of things in mind, but I decided that one thing I really needed to do was advertise. I contacted the local radio station. I set up an advertising promotion on the radio for the recreational marijuana dispensary. The advertisement was a way to let everyone know that we were going to have something special going on during the weekend. We asked a lot of people how they found out about the anniversary sale. A lot of people heard about the sale on the radio. Many of our regular customers found out about the sale when they received a text message from the dispensary. All of the advertising worked very well. We had nearly $15,000 worth of sales on that day and that total is after we factor in all of the sales and specials that we had on that particular day. The marijuana dispensary event was a huge success. We have the radio station to thank in part for that, but much of the thanks goes to the community. They really came out to celebrate the anniversary with everyone and we all had a lot of fun that weekend. Next year we will have to outdo this party and that might be hard to do. The marijuana dispensary was busy all weekend.